Asala Living, rooted in authenticity
“Asala” comes from Arabic and means authenticity and uniqueness. It reflects how we live, work and choose our pieces. Between the Atlas and the medina, each rug or sofa passes from artisan hands to your home, carrying a quiet, human story.
Moroccan rugs, quiet stories
Our Moroccan rugs – Azilal, Beni Ourain, Boucherouite, Boujaad, Kilim and vintage – are handwoven in the Atlas. Each Berber rug carries timeless symbols and colors. A soft wool rug brings warmth to your home.
Sofas with Moroccan soul
At Asala Living, every sofa is handmade in Morocco. Some are made to order, others are unique ready‑to‑go pieces crafted from Moroccan rugs and blankets.
Each sofa is crafted from a vintage Moroccan rug or blanket. One‑of‑a‑kind pieces, ready to ship from Marrakech.
Choose your size and mood. These handmade sofas are crafted by artisans for your living room, guest room or reading corner.
Poufs and pillows with texture
Our Moroccan poufs and pillows echo the same authenticity as our rugs and sofas. Many are made from vintage Berber rugs or handwoven kilims, with rich textures and calm or colorful tones. They add comfort, layers and a gentle Moroccan touch to sofas, beds and floor spaces.
Baskets and plates for daily life
We also curate woven Moroccan baskets and handmade plates for walls, tables and shelves. These artisanal decor pieces are shaped by skilled hands using simple, natural materials.
Happy clients
Our pieces live today in homes across the world, from cozy apartments to family houses. Clients often tell us their sofa or rug looks even more beautiful in real life, and that our team is present and kind throughout the process.
Step Inside Our Blog
Our blog gathers essays and guides on Moroccan rugs, artisans, vintage pieces and slow interiors shaped over time. It is a space to explore culture, care tips and ideas for styling your own home with a Moroccan soul.